Stripe: The Platform Behind the Platforms in the Creator Economy

How creators can use Stripe to run their business

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Dear subscribers,

The platform behind the platforms in the creator economy is none other than Stripe. In the post below, I interviewed Ellen Moeller (Head of EMEA Partnerships for Stripe) and Connor Mullen (Engineering Lead for Stripe Express) on:

1. What Stripe offers creator platforms

2. How Stripe helps creators run their business

3. Stripe’s vision for the creator economy

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What Stripe offers creator platforms

How does Stripe help grow the creator economy?

Ellen: We want to power the infrastructure of the creator economy.

Advertising is still one of the primary ways that creators make money online. But in the offline world, less than 1% of the economy comes from ads:

The offline economy (ads is <1%)

We want to address this discrepancy and help creators diversify their income online.

Connor: Helping creators make money online also helps Stripe achieve its mission to grow the GDP of the internet. 

Yeah, Stripe's mission is very aligned with growing the creator economy. So why is it so hard for creators to accept payments and make payouts?

Connor: Creators and fans are global, but moving money from point A to B is hard. Legacy payment software simply isn’t set up as a modern service like cloud computing. We need to do a lot of boring infrastructure work to let creators get paid.

Stripe’s breakdown of payment challenges

Stripe powers creator monetization for top platforms like Substack, Clubhouse, and Twitter. Can you also highlight a few other platforms that you work with?