Reach 90,000+ Tech Professionals by Sponsoring This Newsletter

Peter Yang
Feb 20, 2023
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Welcome!

I write this newsletter to help people level up as a product leader and creator fast. I also host a podcast called Behind the Craft where I interview top product leaders and creators. Here are some stats of my audience:

  • 90,000+ newsletter subscribers, 200,000+ followers across LinkedIn and X

  • 45,000+ avg. views

  • 200-400 avg. clicks

My readers are primarily tech professionals — 28% product leaders, 18% founders/CEOs, 35% based in the US.

How to book a sponsorship slot

There are two sponsorship options:

  • $1,000 to be featured on a single post

  • $5,000 to be featured on 4 posts, my YouTube podcast, and social

If you’d like to sponsor a single post, book below (slots sell out months in advance):

Reserve Your Sponsorship Slot Today

If you’d like to book the $5,000 package, please fill out this form.

What happens after you book

After you book a slot, I’ll reach out to coordinate ad copy and details.

Ad creative example

Short text ads with lead magnets and clear CTAs work best. Here’s an example:

  • Title: Brought to you by…Amplitude

  • Copy: Product-led growth is having a moment. Get our comprehensive PLG guide with advice and tactics from 25 industry experts for free.

  • CTA: Get the Guide Now

If you can offer an exclusive discount (e.g., amplitude.com/peter) — that’s even better.

Important notes

  1. There are no cancellations or reschedules due to timing and availability.

  2. Please note that I reserve the right to decline sponsors that aren’t a good fit for my content (you’ll get a full refund if so).

Past sponsors

Past sponsors include:

Questions?

Fill out this form, and I’ll get back to you - only serious inquiries, please.